Company Overview

Who We Are

Founded on the core values of ‘‘Care’’ and ‘‘Responsibility,’’ RYB Education, Inc. (“RYB”) is a pioneer in the early childhood education market in China. Since opening its first play-and-learn center in 1998, the company has grown and flourished with the mission to provide individualized age-appropriate education to stimulate and nurture children so they can realize their full potential. RYB’s education philosophy emphasizes the integration of classroom teaching, at-home education and social interaction, and focuses on building a solid foundation for children's continued growth. RYB’s comprehensive early childhood education solutions meet the needs of children from infancy to 6 years old through structured kindergartens and play-and-learn centers, as well as at-home educational products and services.


RYB’s kindergartens offer high-quality preschool education for children from 2 to 6 years old. As of June 30, 2017, RYB had 80 directly owned kindergartens and 175 franchised kindergartens, in over 130 cities and towns throughout China. Substantially all of the kindergartens within its network operate under the ‘‘RYB (红黄蓝)’’ brand. To meet the growing demand for premium early childhood education in China, some of RYB’s kindergartens provide Chinese-English bilingual curricula.


RYB’s play-and-learn centers offer flexible and engaging classes designed for joint participation by children from infancy to 6 years old and their families. These highly interactive classes are designed to promote children’s development and better prepare them to enter kindergartens and primary schools. As of June 30, 2016, there were 853 play-and-learn centers in the RYB network, comprised mostly of franchised units and a small number of selected directly owned, flagship units that also serve as franchise training sites.


In addition to its kindergarten and play-and-learn operations, RYB also develops various educational products and services including teaching aids, educational toys and at-home education products and services. RYB promotes and sells its self-developed and third-party products and services through its network and Hong Shan Enable Alliance participants for their further distribution, and also directly to families.


Our Investment Highlights

As of June 30, 2017, RYB operated a network of over 1000 directly owned and franchised kindergartens and play-and-learn centers in approximately 300 cities and towns throughout 30 provinces and municipalities in China. The Company’s substantial growth has been powered by its industry-leading curriculum development capabilities and teacher training system as well as its highly scalable business model.


RYB values the integrated effect of classroom teaching, at-home education and social interaction on a child’s development, and focuses on building a solid foundation for a child's continued growth. RYB’s self-developed curriculum covers the principal fields of early childhood education for children from infancy through 6 years old. Leveraging its strong research and development capabilities, RYB has been able to consistently develop and deliver high-quality, age-appropriate curricula.


RYB’s professional, high-quality teachers and principals, along with its established system to train, grow and retain teaching staff and management, serve as the foundation for its high-quality education services. Nearly all RYB’s teachers have received professional training from colleges or other institutions in the areas of pedagogy, arts or language before joining RYB. Teacher candidates must complete RYB’s stringent selection, training and certification process before teaching in the RYB network. RYB provides its teachers with systematic and continuous training and career development opportunities.


RYB’s rich experience in directly operating kindergartens provides its franchisees with valuable guidance. As a franchisor, the company has strict franchisee selection criteria and closely monitors service quality within the operating network. Franchisees receive as part of a complete franchise package, among other things, extensive pre-opening training as well as site selection and build-out assistance, educational material and related products, and ongoing training and guidance. With a healthy mix of directly operated and franchise facilities, its network model enables rapid expansion while maintaining a high level of service quality.


Our Outstanding Performance

As a result of the highly recognized brand, high-quality curricula, superior service offerings, professional teaching staff, experienced management personnel and many years of commitment to early childhood education, RYB’s business has grown continually.








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